At its roots, WooCommerce is a plugin for WordPress that can transform an existing WordPress website into a real eCommerce shop. All it takes is a few taps.
Essentially, WooCommerce builds on WordPress 's initial capabilities and introduces features to eCommerce.
WooCommerce helps you, on your website, to sell something. It is mostly used under the sun to market physical items such as jewellery, chocolate, t-shirts, beard oils, and virtually everything else. It doesn't stop there, but you can also use WooCommerce to sell digital goods.
You can sell eBooks, courses, and even allow people to book or make reservations for appointments.
Whatever you're trying to sell, WooCommerce will help you do it easily via your website.
All in all, WooCommerce functions in a very similar way to WordPress, which makes sense because it is run by the same business, Automattic. ⠀
Due to its links to WordPress, part of the reason WooCommerce is so famous. With WordPress powering over a third of the internet, when you want to start selling goods from your current platform, WooCommerce, there is only one logical solution.
There are some serious advantages when comparing WooCommerce to other eCommerce sites as well:
A more versatile approach for eCommerce is difficult to find. Particularly considering that with WooCommerce you can achieve a lot entirely for free. All you need to do is invest in a domain name and hosting, and without spending any other money, you can create a feature-rich eCommerce shop.